Team Lead
Laura Avilez
Turning your vision into a celebration everyone will remember.
Featured work
Selected projects.
Event Coordination & Hospitality
Limón Restaurants
End-to-end event coordination and brand activations for a beloved 6-location Peruvian restaurant group, from concept and vendor sourcing through day-of execution and breakdown.
20+
Events Executed
6
Locations
15.3K+
Followers
High
Engagement
View case study→
Brand Launch & Event Coordination
Brasa Bros
From the ground up, launch event coordination, brand activations, and community-building for an emerging Bay Area restaurant.
3.2K+
Followers
Successful
Launch
175+
Posts
Engaged
Community
View case study→
Event Coordination & School Communications
Notre Dame Belmont
Full-calendar event coordination and communications for a leading Bay Area high school, from graduation ceremonies and open houses to athletics and community celebrations.
50+
Events Coordinated
7.2K+
Followers
1,800+
Posts
High
Engagement
View case study→
About
Hello, I’m Laura.
I’ve always been drawn to the moments that bring people together — the kind of celebration where every detail feels intentional, the room looks beautiful, and the people inside it feel genuinely seen.
My path to event coordination ran through restaurants, schools, and businesses. In each of those environments, events were at the center of everything I did — planning and executing brand activations for a 6-location restaurant group, coordinating ceremonies and open houses for a Bay Area high school, leading launch events for new businesses. Every engagement sharpened my instincts for logistics, timing, vendor management, and the real-time problem-solving that live events demand.
Today, as Team Lead at Party Canvas, I bring that hands-on experience to every client we work with. My job is to make sure your event is beautiful, your day is stress-free, and the details you care about most are the ones we get exactly right.
A great event isn’t just decorated — it’s coordinated, considered, and felt.
Services
What I do.
Comprehensive event coordination and party decoration services, tailored to your celebration and handled with care.
Event Coordination
End-to-end planning and management for birthdays, showers, milestones, and more.
Party Decoration Design
Theme-to-execution styling tailored to your vision, palette, and space.
Day-of Management
On-site leadership so every detail lands perfectly and you can simply enjoy the moment.
Timeline & Logistics
Detailed scheduling that keeps every moving part (vendors, setup, guests) on track.
Vendor Coordination
Sourcing and managing the right partners so your event comes together seamlessly.
Setup & Breakdown
Professional installation and teardown handled by an experienced, reliable team.
Balloon & Prop Styling
Signature décor elements (arches, columns, centrepieces) that make your event uniquely yours.
Photo Moment Design
Curated backdrops and setups built to create stunning, shareable photographs.
Client Consultation
Personalized planning sessions to turn your ideas into a clear, actionable plan.
Corporate & Private Events
Tailored celebration experiences for any occasion, guest count, and budget.
Experience
Professional journey.
Limón Restaurants
Communications & Marketing
Oct 2025 - Now
Mountain View, CA
Planned and led brand events, influencer dinners, and community activations across a 6-location Bay Area restaurant group, managing every detail from concept and vendor sourcing through day-of logistics, setup, and breakdown.
- Coordinated and executed 20+ brand events and dining activations across 6 locations
- Managed end-to-end event logistics including vendor partnerships, timelines, and on-site coordination
- Led influencer and community events that drove measurable engagement and repeat attendance
- Oversaw setup, styling, and breakdown for every activation, ensuring a polished guest experience
Notre Dame Belmont High School
Communications & Marketing
Jan 2025 - Oct 2025
Belmont, CA
Coordinated and covered the full school event calendar, from graduation ceremonies and athletics to admissions open houses and community nights, managing on-site logistics, photography, and real-time communications for each event.
- Coordinated 50+ campus events including ceremonies, open houses, and community gatherings
- Managed on-site photography, video production, and logistics for all major events
- Led planning and execution for admissions events that shaped families' first impressions of the school
- Built an engaged community of 7.2K+ followers through consistent, authentic event storytelling
Revioly
Communications Specialist
Nov 2019 - May 2020
San Mateo, CA
Managed communications strategies and event-related PR for diverse clients, coordinating media presence at launches and activations and ensuring each event was well-positioned and well-documented.
- Coordinated media presence and communications around client events and launches
- Developed strategic messaging and positioning for brand activations
- Built and maintained relationships with media partners and event stakeholders
- Provided on-site communications support for client events
CorPro
PR Manager
Feb 2018 - Aug 2019
Lima, Peru
Managed PR strategy and event-related communications for a diverse client portfolio, overseeing brand launches, press events, and activations from planning through execution.
- Planned and coordinated press events, brand launches, and client activations
- Managed event logistics alongside communications strategy for high-profile campaigns
- Secured media coverage and coordinated journalist attendance at client events
- Led cross-functional teams to deliver events on time and on brand
Grupo RPP
Radio Producer & TV Host
Aug 2015 - Dec 2016
Lima, Peru
Produced live broadcast content and hosted television programs, managing production schedules, coordinating guests, and directing on-set teams, skills that translate directly to the real-time coordination demands of live events.
- Directed production workflows and coordinated on-set teams for live broadcasts
- Managed guest scheduling, briefings, and on-day logistics for every show
- Developed strong instincts for real-time problem-solving under pressure
- Built audience engagement through authentic, moment-to-moment storytelling
Unibell SAC
Marketing Manager
Sep 2014 - Jul 2015
Lima, Peru
Led marketing campaigns and event-driven activations for national and international beauty brands, managing budgets, cross-functional teams, and in-store and experiential events from concept through delivery.
- Planned and executed experiential marketing events for national beauty brands
- Managed event budgets and coordinated vendors, venues, and production teams
- Developed in-store and promotional activations across multiple retail locations
- Partnered with sales teams to align event programming with business goals
CRP Medios y Entretenimiento
Radio Producer & Host
May 2012 - Jun 2014
Lima, Peru
Produced and hosted radio programs, overseeing content development, guest coordination, and sponsor activations, gaining deep experience managing live events and coordinating multiple stakeholders simultaneously.
- Coordinated guest appearances, interviews, and live on-air productions
- Managed production schedules and ensured seamless day-of execution
- Developed show formats and live event concepts in collaboration with sponsors
- Built strong organizational and communication skills in a fast-moving live environment
Education
Academic background.
Graduate
Master's Degree
Professional Communications
University of San Francisco
Postgraduate
Postgraduate Degree
Marketing
ESAN Graduate School of Business
Undergraduate
Bachelor's Degree
Communications & Journalism
Universidad San Martin de Porres
Skills
Core competencies.
Planning & Coordination
- Event Timeline Management
- Vendor & Logistics Coordination
- Budget Planning
- Day-of Event Management
Decoration & Styling
- Party Theme Design
- Balloon & Prop Arrangement
- Backdrop & Setup Styling
- Photo Moment Curation
Leadership & Communication
- Team Direction & Oversight
- Client Consultation
- On-site Problem Solving
- Visual Storytelling
Get in touch
Let’s plan something
beautiful together.
Whether you’re planning a birthday, a baby shower, a milestone celebration, or a corporate event, Laura would love to help you bring it to life.
Direct message
Send Laura a note.
She usually responds within one business day.