Event Activation Coordination
Planning and executing brand events, from intimate influencer dinners to large community nights, managing every logistical detail from start to finish.
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Case study 01
Limón Restaurants
A multi-year engagement at the heart of Limón's event and activation calendar: planning, coordinating, and executing brand events, influencer dinners, and community experiences across 6 Bay Area locations, while managing the storytelling that brought each moment to life.
Client
Limón Restaurants
Premier Peruvian cuisine with 6 Bay Area locations
Services
- Event Coordination
- Brand Activations
- Influencer Event Management
- Visual Storytelling
Results
- 20+ Events Executed
- 6 Locations
- 15.3K+ Followers
- High Engagement
Impact metrics.
20+
Events Executed
6
Locations
15.3K+
Followers
High
Engagement
The challenge.
Limón Restaurants needed someone to plan, coordinate, and execute a steady calendar of brand events and community activations across 6 distinct Bay Area locations, each with its own space, team, and audience.
Every event had to feel locally authentic while maintaining a consistent brand experience, and had to be delivered on time, on budget, and without a hitch.
The solution.
I led event planning and coordination end-to-end: concept development, vendor sourcing and management, day-of logistics, setup, and breakdown, while capturing and sharing each activation across social media.
The result was a calendar of well-executed events that brought guests in, generated strong buzz, and strengthened Limón's reputation as a true community gathering place at each of their locations.
Key initiatives.
Visual Storytelling
Capturing each event through professional photography and content, giving every activation a lasting presence beyond the room.
Influencer Events
Coordinating hosted influencer experiences: guest management, timing, styling, and follow-up content.
Community Dining Experiences
Curating and executing community-focused events that deepened Limón's connection with their Bay Area neighborhoods.
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